At Tracker, the foundation of our success is the understanding that recruitment is a business built on relationships.
Sometimes in the hi-tech world we live in today, it’s easy to forget that. But we have always been keenly aware that the point of a good CRM system is to help build better relationships, and that all of our features should meet that criteria.
After years of success in the recruitment industry, the founders of Tracker grew increasingly frustrated that the CRM systems available in the market weren’t really built from a recruitment industry insider’s perspective.
There were a lot of venture-funded CRM platforms targeting the industry with big investments backing them, but none of them really seemed to ‘get’ the business from the perspective of someone that was actually in the trenches of the industry every day.
So after six successful years of owning and running a recruitment business, David Alonso decided to sell and form TrackerRMS with Andy Jones, committed to building a CRM that is 100% focused on the recruitment industry, and has equal focus on relationships and the bottom line. Their mutual passion for recruitment and building better business systems provided the fuel to get Tracker started, and they quickly launched their initial product with good traction straight away.
Customers understood that the founders of Tracker knew the market well, and realized that their personal experience helped build a product that would work for recruiters as well as business owners. At Tracker, our team is committed to always remembering that relationships are the foundation of success for our customers.
Our vision is to continue to support the SMB space and to help them grow their recruitment businesses by using Tracker to build better relationships and to run their operations more effectively--the end result being increased growth and profitability, which is what our customers are all ultimately after.
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